Thursday, June 23, 2011
Random House revives romance imprint as digital exclusive
Random House is to revive its 1980 romance imprint Loveswept as a digital-exclusive list. The e-books will be published in a trans-Atlantic partnership with Transworld in the UK. The development follows the strong growth of romance titles in the digital realm, with Amazon earlier launching its own Kindle-based romance list. The programme will comprise of original, newly written e-books, as well as Ballantine Bantam Dell romances and classic Loveswept titles. The program launches with eight titles in August, and continues with one new e-only release monthly in the autumn. The imprint will use the original tagline: "Love stories you'll never forget by authors you'll always remember" - The Bookseller
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