New film "trailers" for books award

"A new project to create film 'trailers' for books is being launched by The Bookseller, in partnership with the Random House Group, Play.com and the National Film & Television School (NFTS). The inaugural Book Video Awards will see NFTS students and alumni develop 90-second films based on three novels to be published by the Random House Group early next year. The videos will be launched in March 2008 and screened via Play.com, thebookseller.com, YouTube and other viral sites"